Intel hopes to boost its business selling chips to phone makers -- 
now the domain of rival ARM -- through a partnership announced this week
 with Google to develop future Android OS versions for mobile devices with Intel chips.
Intel
 and Google will jointly tune Android code at the kernel and driver 
level so that future Android versions work with Intel-based smartphones
 and tablets. The partnership was announced at the Intel Developer Forum
 in San Francisco, where Intel showed working units of a smartphone with
 Android 2.3, code-named "Gingerbread," and a tablet with Android 3.0, 
code-named "Honeycomb." Both the devices ran on an Intel Atom chip 
code-named Medfield.
[ At IDF Intel's CEO demonstrated a smartphone with the upcoming Medfield chip
 running on Android. | iPhone, BlackBerry, or Android? Whatever handheld
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Intel officials said a smartphone with Medfield and Android would come in the first half next year.
Intel
 has made runs at the smartphone market over the past two years, but no 
handsets with Intel chips are yet available. Intel last year partnered 
with Nokia to develop the Linux-based MeeGo OS for smartphones, but 
Nokia abandoned the effort after adopting Microsoft's Windows Phone OS 
for future smartphones.
The partnership with Google shows that Intel is serious about 
smartphones and on target to deliver a handset next year, said Dave 
Whalen, vice president of the Intel Architecture Group and general 
manager of the Ultra Mobility Group, in an interview.
"What this 
does specifically for the phone business is it validates to the 
marketplace and most importantly to the ecosystem that Intel is now in 
business," Whalen said, adding that the company was standing behind the 
development of MeeGo.
Intel's Atom chips are considered more 
power-hungry than ARM processors, which are in most smartphones today. 
But Whalen said that the Medfield chip is competitive, and that phone 
chips would improve over time as Intel engineers chips to smaller 
geometries, which would help reduce power consumption and drive up 
performance.
"Everybody is interested in alternatives," Whalen 
said. "The OEMs that we are working with that looked at our road map 
feel comfortable that it's going to be competitive."
Intel is 
pinning its hopes on its manufacturing technology, which it advances 
every two years, to catch up with ARM on power efficiency. The Medfield 
chip is manufactured using the 32-nanometer manufacturing process. New 
Atom designs are under development for the 22-nm process, with 
manufacturing beginning late this year. Intel will use the 14-nm process
 for its Atom processors by 2014.
The Intel-Google deal will help
 the chip maker design better phone chips optimized to run the software,
 said Dadi Perlmutter, executive vice president of the Intel 
Architecture Group, in an interview.
Moreover, Intel has an 
advantage over ARM of having software engineers, chip designers and 
manufacturing experts in-house, which in the long run will be an 
advantage for the company over ARM, Perlmutter said. ARM licenses 
processor designs to chip makers, who then hire third-party fabs to make
 the chips.
"I think it is a juggernaut that is going to be hard 
for ARM to duplicate. They don't have the capabilities Intel has," 
Perlmutter said.
The Intel-Google partnership brings OS stability
 to mobile devices with Intel chips, but what it means to end users is 
yet to be seen, said Michael Gartenberg, technology analyst at Gartner.
"It
 makes sense as it extends the reach of both Android to new processors 
and Intel chips to new platforms, especially for Intel now that MeeGo 
has very little momentum behind it," Gartenberg said.
The 
partnership benefits Intel's developer partners, who can move on without
 worrying about MeeGo's uncertainty, said Charles King, principal 
analyst at Pund-IT. With more users adopting mobile devices, there's 
room for Intel to compete with ARM. ARM may be difficult to unseat 
though, King said.

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